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Iteration is a term taken from the basis of the fractal geometry discovered by Benoît Mandelbrot, the geometry governing nature and the one that explains how is she able to reach a complete definition at any scale.
The self-resemblance that exists on nature starts with a single iteration, or copy, and continue this repetition enlessly giving birth to the wonderful deepeness of the universe.

To iterate represents for the studio a particular approach to the problem of architecture and design, and in a broader sense, to the dwelling itself.

This intuition that makes us imitate the nature´s growing processes on our human behaviour, stops us from the superfluous deviation towards trends, systems, ideas or creation. Thus we follow a process of systematic debugging in an endless search for flawless thought and practice, not stopping when arriving to a style, a working method, or a partial answer.

Founding members

Rubén Gutiérrez Rodríguez

Architect by Universidad Politécnica de Valencia, with academic distinction award. Academic and professional international career as architect and designer in Japan.

Curriculum Vitae
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Pedro Ponce Gregorio

PhD in Architecture by Universidad Politécnica de Valencia, with academic distinction award, master degree on Advanced Architecture.

Curriculum Vitae
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Contributors

Estudio VVV

Formed by Ivo Eliseo Vidal, Ciro Manuel Vidal and Vicente Vidal, PhD and professors on Valencia´s ETSAV. They move in between architecture, design, research and teaching.

Lidón Sánchez Giménez

Architect by Universidad Politécnica de Valencia. Master degree on Rehabilitation by the IUAV in Venice. MBA degree by UPV.

José María Torralba Pérez

Architect by Universidad Politécnica de Valencia. Professional experience in Madrid architecture and urbanism offices (with Arquia Fundación Caja de Arquitectos scholarship) and Valencia.

Ana Vila

Architect by Universidad Politécnica de Valencia, with academic distinction. MA Housing & Urbanism student at the Architectural Association in London. Professional experience in offices in Amsterdam (Arquia Fundación Caja de Arquitectos scholarship), Valencia and Brussels.

Beatriz Moraga Gadea

Architect by Universidad Politécnica de Valencia. Master degree on Architectural Heritage Conservation on UPV. Award for master degree best final assignment.